In a surprising turn of events, Elon Musk, the billionaire owner of Twitter, declared his intention to alter the social media platform’s iconic logo. On Sunday, Musk took to Twitter to share his vision, stating, “And soon we shall bid adieu to the twitter brand and, gradually, all the birds.”
At 12:06 a.m. ET (0406 GMT), Musk posted a tweet, suggesting that a new X logo might be the key to the platform’s transformation. He wrote, “If a good enough X logo is posted tonight, we’ll make (it) go live worldwide tomorrow.”
Accompanying his post was an image of a flickering “X,” sparking curiosity and speculation among users.
During a Twitter Spaces audio chat later on, Musk confirmed the impending logo change by responding with a simple “Yes” when asked about it. He further emphasized that the update should have happened much earlier.
Since acquiring Twitter in October, Musk’s tenure has been marked by significant changes. The company’s business name has already been transitioned to X Corp, aligning with the billionaire’s ambition to develop a “super app,” drawing inspiration from China’s popular platform, WeChat.
As news of the potential logo alteration spread, Twitter users expressed mixed reactions, with some eagerly anticipating the change and others expressing nostalgia for the platform’s current recognizable blue bird logo.
As of now, Twitter has yet to release an official statement in response to Musk’s tweets regarding the logo transition. On the company’s website, the current logo is described as “our most recognizable asset,” reflecting its significance and the company’s protective approach to its brand identity.
The tech world awaits the unveiling of the new logo, eagerly anticipating how it will reflect the platform’s evolution under Elon Musk’s dynamic leadership.
